Read an article shared by a friend on
Facebook today and I frowned. It is another one of those why do Australians
don’t watch Australian movies articles. I frowned not because I am an
Australian actor and nobody is watching Australian movies. I frowned because of
the whole narrow view about Australian movies and the incomplete picture that
it presented. At the end it kind of redeemed itself by saying something more
objective but then it was a quote from someone else not the writer’s personal
view point.
It is a known secret that Australian films
are not doing well in local box office. This could be contributed by multiple
factors. Is it about the points that the article raised? Being too dark? Ocker
stereotypes? Critics fault etc etc. I engaged in a few discussion about this on
the post and it is quite obvious for me personally that Australian movies are
not engaging for the audience. For me the first step to engagement is about
establishing relationship with the audience. And one of the main flaws of this
article was that it completely ignored quite a number of successful movies that
do not lie within the writer’s framework of Australian movies. They include:
Mao’s Last Dancer – 2.7m
The Sapphires – 14.2 m
Samson and Delilah – 3.1m
Rabbit Proof Fence – 4m (6.10m)
Japanese Story – 4.5m
Lantana – 6.1m
Somersault – 2.1m
Little Fish – 3.8m
Animal Kingdom – 4.3m
Please note that figures quoted are only Australian
box office so they do not include the gross number around the world.
From the list above you can see these movies
represented a great diversity of productions and were considered as successful.
For me I wonder why they were not included in the discussion of Australian
movies by the writer. From what I read, the movies cited as Australian were
mostly Anglo centric, which in my view is just a subset of what Australian
movies were about. When you consider the list above you will notice that there
are a number of movies that represented Australia’s diversity and did very well
at the box office. If you want to just consider a subset within a subset i.e. a
subset of Anglo centric movies within a subset of failed box office project, of
course it would seem that nobody cares about Australian films at all. But is
that the truth?
Further the writer considered The Great Gatsby
as an Australian movie, why Mao’s Last Dancer was not? And why was Moulin Rouge
not cited as an example? For me we can’t just pick and choose convenient
“facts” and presents them as the full picture. Certainly there are a lot of
failed Australian film projects, but then half-baked pictures would not help to
improve the situation.
Then it is the engagement and relationship
issues that I raised earlier Personally I do not find a lot of them very
engaging. It seems to me a number of projects are what I considered as
toothache literature – things that only you can feel but nobody cares. At the
same time it seems to me some funders or funding authority stakeholders are
like parents who love to spoil their kids and kept on feeding them candies that
worsen the situation. When it get worse and all swollen up, it is the audience’s
fault and they expect the audience to be dentists to fill the cavity and ease
the pain. This kind of immature approach to film making might work if you have a
big industry but this simply doesn’t exist in Australia. Personal stories are
great, artistic stories are marvelous but then if you want to have an industry
to be able to sustain itself with continuous funding, you need revenue and
revenue can only come from box office and box office can only come from
productions that relate to the audience.
Then there were accusations of talents not
staying in Australia. The fact is that the Australian industry did little to
nothing to encourage talents to stay. A friend of mine’s experience in getting
his film project up and running with local funding authorities seriously
signaled how lack of respect these stakeholders have for talents. Also my
friend’s experience of nearly being exploited during the process by these
stakeholders so their friends could have a finger in the pie further reflected
how immature and lack of system it is in Australia. People wanted to go
overseas because they have to. The producers and writers of the Saw series were
knocked back everywhere in Australia because the stakeholders told them there
is nobody who wants to watch that kind of film. They were wrong obviously. The
whole franchise scored 873m worldwide. Australian actors go overseas because
projects were not facilitating developing new talents. So talents who can’t
find work or talents to start to have a name needed to go overseas to sustain a
career. And the situation that they could then be invited back to become leads
in Australian projects further cemented the necessity to go overseas to make it
first. So I wonder whether it is fair for some people to blame talents
exporting themselves at all.
The less than rosy situation of the
Australian film industry is not ideal but I do believe before pointing fingers
at the audience and the talents, critics and key stakeholders in the industry
should find a magic mirror to ask the question first to have a reality check.
Only by admitting their own responsibilities in this “mess” could help them
out. Otherwise the industry will only become rare species of animals that had
no choice but to continue to inbreed and drove themselves to their own
extinction.